75,7%

view-duration on social media

33.000

participants in the campaign

50 mio DKK

in sales generated from the campaign

35%

increase in Nordic sales

190 million

online readership

463%

above average Facebook engagement rate

+42,9% sales lift

in active holidays

+6%

Social action rate

+600 million

reached

So old, the results have gone missing

So old, the results have gone missing.